Tag: brands

‘Yours for 200 Years’: Cadbury Celebrates 200th Anniversary
09 Jan

‘Yours for 200 Years’: Cadbury Celebrates 200th Anniversary

Cadbury is celebrating its 200th anniversary with a new integrated campaign “Yours for 200 Years”.

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Navigating Humanity Through Design: Key Moments at Design Miami/Design Week 2023
10 Dec

Navigating Humanity Through Design: Key Moments at Design Miami/Design Week 2023

Design Miami 2023 Design Miami, the iconic fair celebrating collectible design, has returned for its

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What is Experiential Marketing: Deeper Brand-Consumer Connections
31 Oct

What is Experiential Marketing: Deeper Brand-Consumer Connections

Experiential Marketing, also called engagement or experience marketing, is a strategy that deepens brand-consumer connections

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Amazon Ads Gives Advertisers More Control
27 Oct

Amazon Ads Gives Advertisers More Control

Amazon Ads has bestowed advertisers with more control over the audiences they reach by introducing

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Rapid Evolution of Consumer Behavior, Brand Interaction: Report
14 Sep

Rapid Evolution of Consumer Behavior, Brand Interaction: Report

There are clear divisions in consumer behavior, mainly two groups Gen Z and Millennials, with

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From Competition to Cooperation: How Radical Collaboration Helps Solve Sustainable Packaging Crisis?
14 Sep

From Competition to Cooperation: How Radical Collaboration Helps Solve Sustainable Packaging Crisis?

In the pursuit of a greener future, one crucial area of focus is tackling the

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